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The Art of Being Infrequent: Erratic Cultural Consumption and the Attachments of Taste

Ana Gross, Centre for Interdisciplinary Methodologies, University of Warwick

anagross@me.com

 

A number of years ago I conducted research amongst infrequent audiences to the Opera, Ballet and Theatre in London. I was working within the cultural policy arena, looking at identifying the dispositions, gestures and mechanisms which perpetuate infrequent and erratic patterns of attendance to such artforms. By that time, we were focusing the analysis on an understanding of cultural inequalities as being produced by qualitatively distinct social tastes. However, one could also explore such inequalities by trying to understand how they are being actively produced via the implementation of collective techniques, myths and ceremonies of pleasure (Hennion 2001), attachments which can contribute to explain from a micro perspective the quantitatively unequal exposure to culture across different social groups.…

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